The Growing Sleep Solutions Market

• Aches & Pains

  • Back Pain is the number one reason for sleep disturbances/insomnia

  • Back Pain effects 8 out of 10 people,  costing Americans over $15 billion per year; it is the 3rd most expensive disorder after heart disease and cancer

  • Neck pain is the third most common type of pain for Americans, according to the NIHS; poor sleeping posture is often the culprit

  • Shoulder pain prevalence in a given year is as high as 50% according to the NIH; half of those people miss work and seek medical treatment

• The Age Wave

  • Currently, over 100 million Americans are over the age of 50

  • This number is projected to grow dramatically over the next 5 years

• Growing Trend Toward Sleep Hygiene/Self  Treatment

  • Sleep is $28 billion dollar a year industry with annual growth projected at 8.8% through 2012 – 58% of the U.S. population has some type of sleep disorder

  • Economic realities force many Americans to work longer and maintain healthy lifestyles

  • Health Care Reform will force Americans to take responsibility for their health